Episode 48: Kimberly Escobar — Owner of Thursday Media Inc.

Kimberly Escobar of Thursday Media, Inc.

Kimberly talks about rocking book PR inside and outside of a major publishing house. In this episode, we chatted with freelance food and lifestyle book publicist and Thursday Media founder Kimberly Escobar about the adorable perils of working from home (specifically, Zoom-bombing kittens), how both traditionally and self-published authors can make their publicists’ jobs easier, … Read more

How Not to Market Your Book—Wisdom from 15 Years of Book Marketing and Publicity

man yelling through can

If you want to sell a million copies, it pays to know how not to market your book. So you’ve written a book. Congrats! The easy part is over! Now it’s time to take your baby into the marketplace and sell, sell, sell! Most authors are less than enthused about this part, usually because they … Read more

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